Chinese company “Shein” has difficulties in the US

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Chinese company Teemo became the most downloaded app in the US last year but there is another Chinese company that has the largest share of the fast fashion market in the US. Today we are going to talk about the company “Shein”.

This company is a major online clothing retailer. In Japan and the US, the company is facing legal difficulties over complaints from its competitors.

Japanese company Uniqlo sued Shein for allegedly copying a small bag dubbed ‘The Mary Poppins’.

The lawsuit demands that Shein stop selling the product, which Uniqlo says looks like her ‘mini shoulder bag’. Uniqlo alleged that it was an ‘inferior and illegal’ copy.

Uniqlo says it is seeking around $1.1 million in damages for infringement of its intellectual property. However, Shein has yet to comment on the whole situation.

Teemo and Shein

Earlier, a Chinese company, Teemo, had also made various allegations against Shein. Teemo has sued its rival in US courts for alleged theft of intellectual property and violation of the country’s antitrust laws and barred its suppliers from working with the rival.

Shein called the lawsuit “baseless” and promised legal retaliation. The company says, “We believe that this lawsuit is without merit and we will vigorously defend ourselves.”


Since its launch in 2008, the company, founded by Chinese entrepreneur Chris Su, has grown into one of the world’s largest online fashion marketplaces. Its market value in 2022 was estimated to be around $100 billion.

Shein, who is popular with young people, has been criticized for his ‘fast fashion’ business model.
which is based on the production of large quantities of clothing, with high turnover and at very low prices, which creates a strong environmental impact.

The company also started its production in the Latin American country of Brazil in 2022 and now the company officials are thinking of expanding the business to the entire Latin America from there.

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